Objective

Create a 30-day content plan for your building business that is consistent, engaging, and tailored to your audience.

You may wish to watch some of the related ELEVATE training, including Building Your Marketing Plan and Content Planning.

Mission Steps

Step 1 – Choose Your Posting Days [15 minutes]

Choose at least 3 days of the week you’ll commit to posting on Facebook and/or Instagram.

Extra challenge if you assign different themes for each day (e.g., Mondays = Educational, Wednesdays = Behind-the-scenes, Fridays = Client Stories).

Step 2 – Choose Your Content Types [15 minutes]

From the list below, select at least 4 content types you’ll include over the 30 days:

• Videos / Reels / Stories
• Before & After Photos
• Blog or Article snippets
• Behind-the-Scenes (your team on site, progress shots)
• Client Testimonials / Case Studies
• Tips & How-To’s
• Project Spotlights

👉 Bonus challenge: mix short-form + long-form content for balance.

Step 3 – Map Your 30-Day Content Plan [15 minutes]

• Create a calendar layout (digital or on paper).
• Plot your chosen posting days and fill in each day with a content type.
• Make sure it tells a story of your business across the 30 days (educate, inspire, showcase).

Download the 30-Day Content Plan Template Here

Game Twist: The Challenge Rules

WEEK 2: each member presents their 30-Day Plan to the group. Allow a few minutes per member to pitch their marketing plan to the A Team [or post in WhatsApp]. Captains can post in the Facebook Group once completed [complete by FRI 26 SEPT].

WEEK 4: each member must have scheduled out their content for the following month. Share “social proof” of your scheduled content [completed by FRI 10 OCT].

WEEK 5: A Team Captains to submit the content plans [Mission Checklists] to hello@livelifebuild.com [complete by MON 13 OCT].